InnoCentive crowdsources problems to diverse and creative people who compete to provide fresh ideas and solutions to difficult problems and challenges.
Research and development, innovation, product development, and marketing executives face daunting pressures, such as keeping customers engaged, reducing product launch delays and R&D program failures, increasing staff productivity, managing competitive pressures, and generating higher returns on their R&D and innovation investments. As a consequence, successful 21st century innovation organizations require better, faster, and more cost effective ways of solving problems and innovating to both drive business growth and spread risk.
For more on who they are and how they work see the video at this link and embedded below:
Would hiring 10 additional researchers, scientists, or marketers help you generate ideas and solve your key problems to alleviate these pressures? Or would you rather engage thousands – or even reach millions – and pay for solutions?
Learn more here: http://www.innocentive.com/
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